How We Work Together
Phase 1 — Build
Phase 2 — Activate
Phase 2 — Activate
This is the heavy lifting in our SaaS sales consultancy process. I get specific about who you're selling to, how you're positioning the product, and how deals should actually move within your sales strategy. I fix the process, define the metrics that matter, and build the foundation that everything else sits on.
By the end of this phase with a fractional VP Sales involved, sales stops feeling chaotic. You know who you're targeting, how you're positioning, and how deals move forward.
Typically, this takes 4-8 weeks.
Phase 2 — Activate
Phase 2 — Activate
Phase 2 — Activate
The foundation is in place. Now I test it in the real world. I validate messaging, refine objection handling, and begin to extract you from every sales conversation. If hiring is on the table, this is where the expertise of my Fractional VP Sales comes into play—ensuring the right role, the right person, and the right moment align perfectly.
By the end of this phase, you will have a repeatable sales motion along with a team that knows how to effectively execute it, supported by our SaaS Sales Consultancy insights.
Typically, this takes about 4-8 months.
Phase 3 — Lead
Phase 2 — Activate
Phase 3 — Lead
The system is running smoothly, and the team has mastered how to sell effectively. My involvement may diminish, but the strategic presence remains — with regular deal reviews, accurate forecasting, pipeline discipline, and a senior sales perspective at the executive table when you need it, particularly in a Fractional VP Sales capacity. This phase concludes when you've outgrown it, aligning perfectly with the objectives of our SaaS Sales Consultancy. And that's exactly the goal. Ongoing sales strategy development is essential.