Welcome
Senior Sales Leadership Without the Full-Time Cost
Gain expert sales guidance to grow your startup efficiently, make data-driven decisions, and unlock team potential
Consulting Services for Small Businesses
Sales Process Overhaul
Messaging & Demo Optimisation
Messaging & Demo Optimisation
✔ Audit and restructure sales process
✔ Implement new sales stages & CRM improvements
✔ Dashboards for actionable insights
Outcome: Streamlined operations and full visibility from lead to close.
Timeline: 4–6 weeks
Messaging & Demo Optimisation
Messaging & Demo Optimisation
Messaging & Demo Optimisation
✔ Audit sales messaging & demos
✔ Improve demo scripts and objection handling
✔ Optional rep coaching
Outcome: Confident sales conversations that close more deals.
Timeline: 3–5 weeks
Founder Sales Advisory
Messaging & Demo Optimisation
Fractional Sales Team Leadership
✔ 2–4 strategy calls/month
✔ Continuous Slack/email guidance
✔ CRM review + dashboards
✔ Team coaching / founder sounding board
Outcome: Sales perspective added to the overall executive strategy
Retainer-based: 2–10 hours per week depending on your needs
Fractional Sales Team Leadership
Sales Team Hiring and Onboarding
Fractional Sales Team Leadership
✔ Ongoing sales leadership and structure
✔ Process optimisation and performance tracking
✔ Strategic and operational alignment with your goals
Outcome: A motivated, high-performing sales team led by experience.
Retainer-based: 5–20 hours per week depending on company stage
Sales Team Hiring and Onboarding
Sales Team Hiring and Onboarding
Sales Team Hiring and Onboarding
✔ Role definition and hiring criteria
✔ Screening and interview support
✔ Ramp-up and onboarding process design
Outcome: The right hires, in the right structure. Less churn.
Timeline: 4–8 weeks depending on scope
Sales Trainings
Sales Team Hiring and Onboarding
Sales Team Hiring and Onboarding
✔ Tailored training sessions for reps & founders
✔ Practical focus on messaging, demos, and objection handling
✔ Hands-on workshops
✔ Follow-up materials and implementation support
Outcome: Sales conversations that convert, and teams that grow revenue
Timeline: One-off sessions or multi-week programs (customised)
What changes after we work together:
Fix the sales process and expect measurable gains: better pipeline clarity, higher win rates (typical uplifts ~25–30%), and shorter time-to-close. If sales isn’t the main issue, our audit finds the leak points so you can fix what matters first.
We act as your fractional sales brain, concentrating on sales process optimization. You receive the benefits of senior commercial leadership, combined with an effective sales strategy and intelligent metrics, which are crucial for scaling startups.
Your team will stop wasting time on misaligned leads or chaotic handovers, leading to effective sales process optimization. As they learn and grow, they will enhance your sales strategy, ultimately supporting the scaling of startups.